Cree Inc. to Rebrand as Wolfspeed
Cree Inc., a Durham, NC based electronics manufacturing company, will be rebranding itself as Wolfspeed. After focusing on LED and lighting, Cree has shifted its focus to semiconductor manufacturing.
Initially, Wolfspeed was a branch within Cree that mainly produced and manufactured silicon carbide materials. After seeing this branch succeed at a much higher rate than other areas of the company, Cree decided to rebrand with this new name.
Wolfspeed has shown its dedication to this new company focus by allocating $1 billion to a new carbide material manufacturing plant.
The company has also appointed Marvin A. Riley, the president and CEO of Enpro Industries Inc, to its board of directors to help with the rebranding of and transition to Wolfspeed.